{"id":65635,"date":"2019-10-30T06:00:00","date_gmt":"2019-10-30T04:00:00","guid":{"rendered":"https:\/\/ifapa.net\/?p=65635"},"modified":"2020-02-14T09:05:23","modified_gmt":"2020-02-14T07:05:23","slug":"agitos-redrawn-and-motto-created-change-starts-with-sport","status":"publish","type":"post","link":"https:\/\/ifapa.net\/es\/agitos-redrawn-and-motto-created-change-starts-with-sport\/","title":{"rendered":"Agitos redrawn and motto created “Change starts with Sport”"},"content":{"rendered":"

The International Paralympic Committee (IPC) launched a bold new-look on Sunday 20 October.<\/h3>\n

<\/h3>\n

The Agitos, the Paralympic symbol, has been redrawn and recoloured, while a new brand narrative \u2013 \u201cChange Starts with Sport\u201d \u2013 has been created to better communicate the transformational impact the Paralympic Movement has on society and drive the human rights agenda.<\/span>
\nThrough the new-look IPC brand and narrative, the Paralympic Movement\u2019s global governing body aims to use sport as a catalyst to change attitudes and create more opportunities for persons with disabilities, in particular, through improved mobility and accessibility.<\/span>
\nTo strengthen the appearance of the Agitos and future-proof it for a digital-age, it has undergone its first overhaul since it was launched in 2004. The new colours match the vibrant uplifting spirit of the Paralympic Movement and come together with a new font and wider colour palette that breathe new life to the IPC brand. <\/span><\/p>\n

https:\/\/www.instagram.com\/p\/B31vbx2Adij\/?igshid=13zuec04xkcte<\/a><\/p>\n

Craig Spence, the IPC\u2019s Chief Marketing and Communications Officer, said, \u201cAs part of our new brand strategy, we have refreshed our look and developed a clearer narrative that globally positions the IPC vision to make for a more inclusive world through Para sport. Going forward, we will make more of our challenger brand status and the authentic down-to-earth approach that has got us to where we are today. We will be bold in all our activities, disrupting the norm if needed to initiative change. Finally, we will make more of the uplifting stories the Paralympic Movement has to offer and, like our athletes, be relentless in everything that we do.<\/span>”
\n\u201cBy adopting this ambitious strategy in the run-up to the Tokyo 2020 Paralympic Games and beyond, we hope to work closer with our members, broadcasters, commercial and strategic partners in order to make our world a better place for all.<\/span>”<\/p>\n

The IPC revealed the subtle changes to the Agitos in October \u00a9IPC<\/p>","protected":false},"excerpt":{"rendered":"

The International Paralympic Committee (IPC) launched a bold new-look on Sunday 20 October. The Agitos, the Paralympic symbol, has been redrawn and recoloured, while a… Continue Reading Agitos redrawn and motto created “Change starts with Sport”<\/span><\/a><\/p>","protected":false},"author":187,"featured_media":66551,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[19,23,33,46],"tags":[483,630,574,721,49],"class_list":["post-65635","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ifapa","category-innovation","category-news","category-regions","tag-483","tag-2020-paralympics","tag-agitos","tag-change-through-sport","tag-paralympics"],"yoast_head":"\nAgitos redrawn and motto created "Change starts with Sport" - IFAPA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ifapa.net\/es\/agitos-redrawn-and-motto-created-change-starts-with-sport\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Agitos redrawn and motto created "Change starts with Sport" - IFAPA\" \/>\n<meta property=\"og:description\" content=\"The International Paralympic Committee (IPC) launched a bold new-look on Sunday 20 October. 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The IPC supervises the organisation of the Summer and Winter Paralympic Games, and serves as International Federation for 10 sports, for which it supervises and co-ordinates the World Championships and other competitions.\u2026","rel":"","context":"En \u00abEurope\u00bb","block_context":{"text":"Europe","link":"https:\/\/ifapa.net\/es\/category\/regions\/europe\/"},"img":{"alt_text":"IPC vista","src":"https:\/\/i0.wp.com\/ifapa.net\/wp-content\/uploads\/2018\/10\/web_ipc_02_promotional_rgb_0.jpg?fit=1200%2C898&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/ifapa.net\/wp-content\/uploads\/2018\/10\/web_ipc_02_promotional_rgb_0.jpg?fit=1200%2C898&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/ifapa.net\/wp-content\/uploads\/2018\/10\/web_ipc_02_promotional_rgb_0.jpg?fit=1200%2C898&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/ifapa.net\/wp-content\/uploads\/2018\/10\/web_ipc_02_promotional_rgb_0.jpg?fit=1200%2C898&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/ifapa.net\/wp-content\/uploads\/2018\/10\/web_ipc_02_promotional_rgb_0.jpg?fit=1200%2C898&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":3791,"url":"https:\/\/ifapa.net\/es\/palgrave-handbook-paralympic-studies\/","url_meta":{"origin":65635,"position":4},"title":"The Palgrave Handbook of Paralympic Studies","author":"Ifapa .net","date":"marzo 5, 2018","format":false,"excerpt":"Thirty chapters from over forty academics and practitioners in the field. Find out more at:\u00a0https:\/\/www.palgrave.com\/gb\/book\/9781137479006 Contents 1 Introduction Ian Brittain and Aaron Beacom Part I Conceptualising Disability Sport 2 Disability Models: Explaining and Understanding Disability Sport in Different Ways \u00a0Brett Smith and Andrea Bundon 3 Multiple Oppression and Tackling Stigma\u2026","rel":"","context":"En \u00abContent\u00bb","block_context":{"text":"Content","link":"https:\/\/ifapa.net\/es\/category\/content\/"},"img":{"alt_text":"Palgrave Book","src":"https:\/\/i0.wp.com\/ifapa.net\/wp-content\/uploads\/2018\/02\/wp-15192556481781565951610824948064.jpg?fit=770%2C1200&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/ifapa.net\/wp-content\/uploads\/2018\/02\/wp-15192556481781565951610824948064.jpg?fit=770%2C1200&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/ifapa.net\/wp-content\/uploads\/2018\/02\/wp-15192556481781565951610824948064.jpg?fit=770%2C1200&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/ifapa.net\/wp-content\/uploads\/2018\/02\/wp-15192556481781565951610824948064.jpg?fit=770%2C1200&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":3969,"url":"https:\/\/ifapa.net\/es\/research-assistant-in-paralympic-athletes\/","url_meta":{"origin":65635,"position":5},"title":"Research Assistant in Paralympic athletes","author":"Ifapa .net","date":"junio 13, 2018","format":false,"excerpt":"The University of Paderborn, Department of Sports and Health, is looking for a Research Assistant in the\u00a0BISp project \"Analysis of the German Paralympic training centres for furthering both elite and young Paralympic athletes\", which is part of the parent topic of \"Inclusion in the (high) level sport\". The position requires\u2026","rel":"","context":"En \u00abEurope\u00bb","block_context":{"text":"Europe","link":"https:\/\/ifapa.net\/es\/category\/regions\/europe\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/ifapa.net\/wp-content\/uploads\/2019\/10\/157216001032161824665429706597968670450881773170595.jpg?fit=400%2C297&ssl=1","_links":{"self":[{"href":"https:\/\/ifapa.net\/es\/wp-json\/wp\/v2\/posts\/65635","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ifapa.net\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ifapa.net\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ifapa.net\/es\/wp-json\/wp\/v2\/users\/187"}],"replies":[{"embeddable":true,"href":"https:\/\/ifapa.net\/es\/wp-json\/wp\/v2\/comments?post=65635"}],"version-history":[{"count":0,"href":"https:\/\/ifapa.net\/es\/wp-json\/wp\/v2\/posts\/65635\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ifapa.net\/es\/wp-json\/wp\/v2\/media\/66551"}],"wp:attachment":[{"href":"https:\/\/ifapa.net\/es\/wp-json\/wp\/v2\/media?parent=65635"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ifapa.net\/es\/wp-json\/wp\/v2\/categories?post=65635"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ifapa.net\/es\/wp-json\/wp\/v2\/tags?post=65635"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}