Tuesday, 6 April is the International Day of Sport for Development and Peace, and the UN is using the occasion to recognize the role sport plays in communities, in individuals’ lives, and in building resilience in the recovery from the pandemic. Through social media activity from Wednesday, 31 March, to Tuesday, 6 April, we will promote the idea that teamwork is essential to building back better, and that we need to level the playing field and end the pandemic by helping ensure everyone is protected from COVID-19.
More than ever, people everywhere want to get back to their lives. But the truly worrying fact is that many people in some of the most fragile places in the world do not have access to COVID-19 vaccines. We need to bolster ambition and work together to promote vaccine equity and end the pandemic as quickly as we can so everyone, everywhere can be safe and can get back to doing what they love. #OnlyTogether can we play or cheer again. #SportDay
Here’s how you can support the effort:
OPTION 1
Share a picture or video showing the value of sports in your life together with a caption that highlights the importance of ensuring we are all protected from COVID-19 so we can return to moments like this in the future. We ask that you include the hashtags #OnlyTogether and #SportDay.
This could be, for example, a picture or video which demonstrates the physical/emotional benefits of participating in sport, the joy experienced as a fan, or the ways in which sports contributes to building back economies and livelihoods.
Please write a personal message for your caption and kindly add a vaccine equity message. A suggested caption may be:
We all want the pandemic to end so we can get back to the things we love, for me, one of those things is [sport] [playing xxxx] [cheering on my favorite team]. Together we have the power to end the pandemic faster – but only if people around the world can get a vaccine. [Ahead of International #SportDay] [On this International #SportDay, I am proud to support the @unitednations global vaccination effort to help ensure everyone is protected from COVID-19. #OnlyTogether can we end the pandemic and [play] [cheer] again.
[Feel free to adapt to your voice or select a different caption from other suggested sample media vaccine equity captions provided in the trello board]
OPTION 2
If you cannot share your own picture/video, you can post one of our pre-made graphic social media cards, with your caption alongside the hashtags #OnlyTogether and #SportDay.
The cards are available for download in this trello board (available in many languages.]
Please write a personal message for your caption and kindly add a vaccine equity message. A suggested caption may be:
We all want the pandemic to end so we can get back to the things we love, for me, one of those things is [sport] [playing xxxx] [cheering on my favorite team]. Together we have the power to end the pandemic faster – but only if people around the world can get a vaccine. [Ahead of International #Sport Day] [On this International #SportDay, I am proud to support the @unitednations global vaccination effort to help ensure everyone is protected from COVID-19. #OnlyTogether can we end the pandemic and [play] [cheer] again.
[Feel free to adapt to your voice or select a different caption from other suggested sample media vaccine equity captions provided in the trello board]
TIMING
- Post any day between 31 March and 6 April
ASSETS
➤trello board http://bit.ly/SportDay2021
➤Hashtag: #OnlyTogether #SportDay
➤Handles: @UN (Twitter) // @unitednations (FB/IG/TikTok)
Text provided by UN DESA
